Russell Simmons is preparing to launch a new line of menswear especially targeting men 25 and older. The new line was introduced on Friday at the Argyle Culture Fashion Show in South Beach, FL. In a statement made by Russell he says, "I want to create a line to reach out to those guys who are not young men anymore but who want to still be part of that urban lifestyle,". According to the Associated Press the male models donned sporty suits, pinstriped shorts and argyle V-neck sweaters, combining urban aesthetics with traditionally professional and preppy attire during the show.
Russell Simmons also turned 51 today, so he has a lot to celebrate! Can't wait to see the new line. It will be interesting to see just how different it will be from Phat Farm.